At CES, Netflix Shows Off...Lab-Grown Bodies?

LAS VEGAS—Netflix has a berth here at CES, but it'south easy to miss. The setup is not showcasing Stranger Things or HDR, but...human immortality?

CES 2022 bug art Stop past and y'all'll observe ii lab-grown bodies within glass pods, asleep and held in icy stasis. The signage out forepart? Psychasec, a Silicon Valley "company" that tin download human minds into new bodies. As yous might await, the display has been attracting crowds and prompting dumbfounded looks. In reality, the booth is a marketing campaign for Netflix'due south upcoming sci-fi series Contradistinct Carbon.

Based on the novel by Richard K. Morgan, the testify envisions a dystopian time to come where anyone tin digitally transfer their mind into a new body. As a outcome, people can live forever, exchanging old bodies for new ones, fifty-fifty switching genders.

Sound a fleck bizarre? CES attendees patently did, too. The booth fooled many into asking serious questions about Psychasec's fictional product.

Employees at the booth played along. "Desire to be taller? Want to be darker? Want to be genetically physically superior?" i of them asked. "Annihilation you can design, we can achieve here at Psychasec."

The booth itself is quite elaborate. On brandish are videos explaining the company'southward "engineering science" and its "cortical stack," which facilitates the mind transfer. Psychasec employees will also show you lot a catalog of lab-grown bodies on offer.

Deep within the booth is another lab-grown body—this i still in its package. However, CES attendees who have the total booth tour will soon exist let in on the joke. At the end is a video trailer for the show, which is slated to get in on Feb. 2.